{"id":597,"date":"2018-04-20T12:07:26","date_gmt":"2018-04-20T10:07:26","guid":{"rendered":"http:\/\/wirkung.plus\/kernkompetenzen"},"modified":"2024-12-23T13:12:16","modified_gmt":"2024-12-23T12:12:16","slug":"core-competencies","status":"publish","type":"page","link":"https:\/\/wirkung.plus\/en\/core-competencies","title":{"rendered":"Core competencies"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row type=&#8221;vc_default&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-vz-jquery&#8221; bg_image_new=&#8221;id^510|url^http:\/\/wirkung.plus\/wp-content\/uploads\/2018\/08\/kernkompetenzen.jpg|caption^null|alt^null|title^kernkompetenzen|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; bg_override=&#8221;ex-full&#8221; enable_overlay=&#8221;enable_overlay_value&#8221; overlay_color=&#8221;rgba(0,0,0,0.25)&#8221; overlay_pattern=&#8221;transperant&#8221; seperator_enable=&#8221;seperator_enable_value&#8221; seperator_type=&#8221;tilt_left_seperator&#8221; seperator_position=&#8221;bottom_seperator&#8221; seperator_svg_height=&#8221;100&#8243; seperator_shape_background=&#8221;#ffffff&#8221; css=&#8221;.vc_custom_1533830826423{padding-top: 250px !important;padding-right: 25px !important;padding-bottom: 250px !important;padding-left: 25px !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner]<div id=\"ultimate-heading-4296a6810f201496\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-4296a6810f201496 uvc-8094 schatten\" data-hspacer=\"no_spacer\"  data-halign=\"center\" style=\"text-align:center\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-4296a6810f201496 h2'  data-responsive-json-new='{\"font-size\":\"desktop:36px;\",\"line-height\":\"desktop:44px;\"}' ><h2 style=\"--font-weight:theme;color:#ffffff;margin-bottom:15px;\">Attitude \u2013 Training \u2013 Performance \u2013 Success:<\/h2><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; equal_height=&#8221;yes&#8221; margin_top=&#8221;55&#8243; margin_bottom=&#8221;5&#8243; bg_type=&#8221;bg_color&#8221; bg_override=&#8221;ex-full&#8221; css=&#8221;.vc_custom_1533730152595{padding-top: 30px !important;padding-bottom: 15px !important;}&#8221; bg_color_value=&#8221;#ffffff&#8221;][vc_column offset=&#8221;vc_col-lg-offset-1 vc_col-lg-10 vc_col-md-offset-1 vc_col-md-10&#8243; css=&#8221;.vc_custom_1527753773128{padding-bottom: 80px !important;}&#8221;][vc_single_image image=&#8221;288&#8243; img_size=&#8221;60&#215;60&#8243; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1533730202019{margin-bottom: 30px !important;}&#8221; image_hovers=&#8221;false&#8221;]<div id=\"ultimate-heading-70396a6810f201553\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-70396a6810f201553 uvc-1254 \" data-hspacer=\"line_only\"  data-halign=\"center\" style=\"text-align:center\"><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-70396a6810f201553 h1'  data-responsive-json-new='{\"font-size\":\"desktop:34px;\",\"line-height\":\"desktop:44px;\"}' ><h1 style=\"font-family:&#039;Lato&#039;;--font-weight:theme;\">A top coach doesn\u2019t just train one group of muscles.<\/h1><\/div><div class=\"uvc-heading-spacer line_only\" style=\"margin-top:15px;margin-bottom:40px;height:3px;\"><span class=\"uvc-headings-line\" style=\"border-style:solid;border-bottom-width:3px;border-color:#ed9317;width:200px;\"><\/span><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-70396a6810f201553 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:300;\">It\u2019s sad but true: in everyday practice sales is often nothing more than a sales person\u2019s gut feeling or intuition. Nowhere in the world are there standardised sales training programs. Or at least national standards for one of the world\u2019s oldest professions. Nearly all sales people are initially lateral entrants with professional qualifications in some other discipline, e.g. engineers, economists, technicians or IT specialists.\u00a0After switching to sales, they simply had to jump in at the deep end. Internal sales training programs are the exception, not the rule \u2013 even among global players. Instead, you find technical training courses and fragmented individual measures.<\/div><\/div>[\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; equal_height=&#8221;yes&#8221; margin_top=&#8221;55&#8243; margin_bottom=&#8221;5&#8243; bg_type=&#8221;bg_color&#8221; bg_override=&#8221;ex-full&#8221; css=&#8221;.vc_custom_1525688347778{padding-top: 30px !important;padding-bottom: 15px !important;}&#8221; bg_color_value=&#8221;#ffffff&#8221;][vc_column offset=&#8221;vc_col-lg-offset-1 vc_col-lg-10 vc_col-md-offset-1 vc_col-md-10&#8243; css=&#8221;.vc_custom_1527753773128{padding-bottom: 80px !important;}&#8221;]<div id=\"ultimate-heading-23446a6810f2015c8\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-23446a6810f2015c8 uvc-6085 \" data-hspacer=\"no_spacer\"  data-halign=\"center\" style=\"text-align:center\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-23446a6810f2015c8 h2'  data-responsive-json-new='{\"font-size\":\"desktop:34px;\",\"line-height\":\"desktop:44px;\"}' ><h2 style=\"font-family:&#039;Lato&#039;;--font-weight:theme;margin-bottom:15px;\">We offer you the professional all-in package to fully equip your sales people:<\/h2><\/div><\/div>[vc_row_inner equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1529673262808{margin-bottom: 0px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1527842967787{margin-bottom: 40px !important;}&#8221; offset=&#8221;vc_col-md-4&#8243;]<div id=\"ultimate-heading-19406a6810f201626\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-19406a6810f201626 uvc-4553 \" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-19406a6810f201626 span'  data-responsive-json-new='{\"font-size\":\"desktop:70px;\",\"line-height\":\"\"}' ><span style=\"font-family:&#039;Lato&#039;;--font-weight:theme;color:#ededed;\">01.<\/span><\/div><\/div><div id=\"ultimate-heading-526a6810f20167c\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-526a6810f20167c uvc-3615  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-526a6810f20167c h3'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h3 style=\"font-family:&#039;Lato&#039;;--font-weight:theme;\">Sales scan<\/h3><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-526a6810f20167c .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Lato&#039;;font-weight:300;\">\u2013 the professional speed check to determine the current performance capability of your sales organisation<\/div><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1527842981136{margin-bottom: 40px !important;}&#8221; offset=&#8221;vc_col-md-4&#8243;]<div id=\"ultimate-heading-34426a6810f2016da\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-34426a6810f2016da uvc-2340 \" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-34426a6810f2016da span'  data-responsive-json-new='{\"font-size\":\"desktop:70px;\",\"line-height\":\"\"}' ><span style=\"font-family:&#039;Lato&#039;;--font-weight:theme;color:#ededed;\">02.<\/span><\/div><\/div><div id=\"ultimate-heading-95386a6810f20172a\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-95386a6810f20172a uvc-9286  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-95386a6810f20172a h3'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h3 style=\"font-family:&#039;Lato&#039;;--font-weight:theme;\">Design<\/h3><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-95386a6810f20172a .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Lato&#039;;font-weight:300;\">Tailored design and execution of custom-fit and effective sales programs<\/div><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1527842992096{margin-bottom: 40px !important;}&#8221; offset=&#8221;vc_col-md-4&#8243;]<div id=\"ultimate-heading-73546a6810f201784\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-73546a6810f201784 uvc-4840 \" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-73546a6810f201784 span'  data-responsive-json-new='{\"font-size\":\"desktop:70px;\",\"line-height\":\"\"}' ><span style=\"font-family:&#039;Lato&#039;;--font-weight:theme;color:#ededed;\">03.<\/span><\/div><\/div><div id=\"ultimate-heading-9466a6810f2017d2\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-9466a6810f2017d2 uvc-5808  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-9466a6810f2017d2 h3'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h3 style=\"font-family:&#039;Lato&#039;;--font-weight:theme;\">Coaching<\/h3><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-9466a6810f2017d2 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Lato&#039;;font-weight:300;\">of your main high performers, rookies and managers \u2013 in house and accompanying them in the field<\/div><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-4&#8243;]<div id=\"ultimate-heading-38316a6810f20182a\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-38316a6810f20182a uvc-397 \" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-38316a6810f20182a span'  data-responsive-json-new='{\"font-size\":\"desktop:70px;\",\"line-height\":\"\"}' ><span style=\"font-family:&#039;Lato&#039;;--font-weight:theme;color:#ededed;\">04.<\/span><\/div><\/div><div id=\"ultimate-heading-67876a6810f201875\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-67876a6810f201875 uvc-4957  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-67876a6810f201875 h3'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h3 style=\"font-family:&#039;Lato&#039;;--font-weight:theme;\">Ongoing development<\/h3><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-67876a6810f201875 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Lato&#039;;font-weight:300;\"><span lang=\"en-GB\">of your organisation to make it a Sales Driven Enterprise <\/span><\/div><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-4&#8243;]<div id=\"ultimate-heading-5336a6810f2018cc\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-5336a6810f2018cc uvc-1535 \" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-5336a6810f2018cc span'  data-responsive-json-new='{\"font-size\":\"desktop:70px;\",\"line-height\":\"\"}' ><span style=\"font-family:&#039;Lato&#039;;--font-weight:theme;color:#ededed;\">05.<\/span><\/div><\/div><div id=\"ultimate-heading-52216a6810f201917\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-52216a6810f201917 uvc-4567  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-52216a6810f201917 h3'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h3 style=\"font-family:&#039;Lato&#039;;--font-weight:theme;\">Recruitment<\/h3><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-52216a6810f201917 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Lato&#039;;font-weight:300;\">of talented, committed and fitting sales people<\/div><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-4&#8243;]<div id=\"ultimate-heading-24756a6810f201987\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-24756a6810f201987 uvc-4345 \" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-24756a6810f201987 span'  data-responsive-json-new='{\"font-size\":\"desktop:70px;\",\"line-height\":\"\"}' ><span style=\"font-family:&#039;Lato&#039;;--font-weight:theme;color:#ededed;\">06.<\/span><\/div><\/div><div id=\"ultimate-heading-80796a6810f2019d2\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-80796a6810f2019d2 uvc-5753  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-80796a6810f2019d2 h3'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h3 style=\"font-family:&#039;Lato&#039;;--font-weight:theme;\">Synchronisation<\/h3><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-80796a6810f2019d2 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Lato&#039;;font-weight:300;\">and update of your sales interfaces \u2013 turning technical, administrative or HR staff into sales assistants<\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; equal_height=&#8221;yes&#8221; margin_top=&#8221;55&#8243; margin_bottom=&#8221;5&#8243; bg_type=&#8221;bg_color&#8221; bg_override=&#8221;ex-full&#8221; css=&#8221;.vc_custom_1525688347778{padding-top: 30px !important;padding-bottom: 15px !important;}&#8221; bg_color_value=&#8221;#ffffff&#8221;][vc_column offset=&#8221;vc_col-lg-offset-1 vc_col-lg-10 vc_col-md-offset-1 vc_col-md-10&#8243; css=&#8221;.vc_custom_1527753773128{padding-bottom: 80px !important;}&#8221;]<div id=\"ultimate-heading-5976a6810f201a2a\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-5976a6810f201a2a uvc-5312 \" data-hspacer=\"no_spacer\"  data-halign=\"center\" style=\"text-align:center\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-5976a6810f201a2a .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:300;\">Too much at once? The main thing is that you start somewhere and make some concrete changes. Otherwise, everything will stay as it is \u2026 and ultimately get worse!<\/div><\/div>[\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; equal_height=&#8221;yes&#8221; margin_top=&#8221;55&#8243; margin_bottom=&#8221;5&#8243; bg_type=&#8221;bg_color&#8221; bg_override=&#8221;ex-full&#8221; css=&#8221;.vc_custom_1529873161929{padding-top: 50px !important;padding-bottom: 15px !important;}&#8221; bg_color_value=&#8221;#ffffff&#8221;][vc_column offset=&#8221;vc_col-lg-offset-1 vc_col-lg-10 vc_col-md-offset-1 vc_col-md-10&#8243; css=&#8221;.vc_custom_1527753773128{padding-bottom: 80px !important;}&#8221;]<div id=\"ultimate-heading-47716a6810f201a6e\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-47716a6810f201a6e uvc-101 \" data-hspacer=\"line_only\"  data-halign=\"center\" style=\"text-align:center\"><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-47716a6810f201a6e h2'  data-responsive-json-new='{\"font-size\":\"desktop:34px;\",\"line-height\":\"desktop:44px;\"}' ><h2 style=\"font-family:&#039;Lato&#039;;--font-weight:theme;\">It\u2019s not about what we can do, but what you can do through us!<\/h2><\/div><div class=\"uvc-heading-spacer line_only\" style=\"margin-top:15px;margin-bottom:40px;height:3px;\"><span class=\"uvc-headings-line\" style=\"border-style:solid;border-bottom-width:3px;border-color:#ed9317;width:200px;\"><\/span><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-47716a6810f201a6e .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:300;\">Why are there so few top coaches in professional sport or sales? After all, there are plenty of good sportsmen and -women \u2026 and sales people. The answer is simple: Being an outstanding sales specialist is no longer enough. The key quality is the ability to pass this know-how on to others in simple and convincing terms with no loss of quality. To do that, you need substantial methodology, enough empathy to feel your way into a specific customer situation, and a vast amount of experience in order to choose the right approach.<\/p>\n<p>All athletes, and indeed all companies, have different assets, levels of fitness, fundamental concepts and processing mechanisms. That\u2019s why the \u201cone size fits all\u201d approach popular with some is most certainly not the right way to successfully compete in the \u2018champions league\u2019 of commercial training.<\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column]<div id=\"ult-carousel-37653770346a6810f20286c\" class=\"ult-carousel-wrapper  vc_custom_1535104496630  ult_horizontal\" data-gutter=\"15\" data-rtl=\"false\" ><div class=\"ult-carousel-42233324286a6810f201b02 \" >[vc_single_image image=&#8221;491&#8243; img_size=&#8221;medium&#8221; onclick=&#8221;custom_link&#8221; img_link_target=&#8221;_blank&#8221; image_hovers=&#8221;false&#8221; lazy_loading=&#8221;true&#8221;][vc_single_image image=&#8221;485&#8243; img_size=&#8221;medium&#8221; onclick=&#8221;custom_link&#8221; img_link_target=&#8221;_blank&#8221; image_hovers=&#8221;false&#8221; lazy_loading=&#8221;true&#8221;][vc_single_image image=&#8221;481&#8243; img_size=&#8221;medium&#8221; onclick=&#8221;custom_link&#8221; img_link_target=&#8221;_blank&#8221; 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